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Big data baby steps ~ Because we have to start somewhere
I recently read an excellent post by Kyle Lacy titled: We must simplify the idea of big data. I couldn’t agree more. It’s quite overwhelming and if you look ahead, we are really only just getting...
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If you don’t create change then change will create you
Times are changing. They always are and always will. It’s pointless to worry about change and it is critical to embrace it and everything that it brings. Especially in business. If you don’t create...
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5 Social Media apps I use on my phone every day
A mate of mine posted on Facebook the other day that nobody in LA returns phone calls anymore. I blame the phones. We use them for phone calls less and less every day. When considering how I use my...
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Three things my dog taught me about social media marketing
Dogs are great. Especially my dog Buddy. He’s featured in quite a few posts here on Social Strategies and he is an expert at communicating, relationship building, and having fun. After almost four...
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How to use landing pages to convert traffic into customers
Do you want more traffic visiting your website? Of course you do. So what will happen when they arrive? Is there a welcome mat? It’s important that you have a dedicated ‘About’ page to welcome your...
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How do you add value to your blog posts?
Blogging is all about your audience. It’s not about you, your business, or your products. It’s about providing valuable content for your readers, followers and prospects. Like Stephen R. Covey says:...
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Your generosity will create prosperity
One of the things I love so much about social media is people’s generosity and their willingness to share. We all know that when you give, you will receive and this principal shines through in social...
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You don’t have to be a success to start but you have to start to be a success
I love travelling. I love the journey, the destination and even returning home. However anyone who knows me well knows that I can’t stand packing. I procrastinate and it takes me ages to even get...
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You can improve lives by marketing more than your business
Do you want to make an impact? If you are marketing your business on social media you can improve lives by marketing more than your business. A couple of weeks ago I wrote about how your generosity...
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Lessons in storytelling for top results
I am lucky enough to be spending some of the best possible quality time I may ever spend with my daughter right now. Everything from enjoying the Burleigh Drum Circle together to negotiating loose...
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3 Slideshare presentations to help improve how you use Twitter
Twitter has become a very important social network. As Gary Vaynerchuk says in his presentation here, I believe Twitter is the one true ‘Social’ network. However there are still plenty of people that...
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Content Marketing ideas like Rudolf the Red Nosed Reindeer
Content marketing is something that you should be thinking about. I mean it. You shouldn’t just be doing it, you should be thinking about it. There is plenty of content out there already. Why would...
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14 ideas to help improve your social media marketing results in 2014
I’m excited about the future. I can’t wait to see what 2014 brings. It never hurts to look at improvements though. So on New Years Eve I had a think about 14 ideas to help improve your social media...
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Your blog needs these three things
We want people to read your blog. After all the effort that you put into each post it is important that your blog has the best possible chance of being found and read. Your blog needs these three...
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5 Google Chrome extensions to help improve social media productivity
I am a big fan of Google Chrome. Even if it isn’t your preferred browser, I believe it is important that you know about these 5 Google Chrome extensions to help improve social media productivity....
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Are you making these classic social media marketing mistakes?
I read a disturbing, yet unsurprising fact this week. 25% of brands that use Twitter use it for broadcast purposes only. They’re doing it wrong! That’s not content marketing and it’s certainly not very...
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Use these blog tools, resources and links for blogging success
I believe that a blog is a fundamental component of a successful social media marketing strategy. It’s a property where you control the content and it serves as the ultimate destination for inbound...
View ArticleThree great reasons to increase your #GooglePlus activity [Slideshare]
Google+ really has developed into an essential platform to build your brand and make connections. It has dozens of features and benefits for businesses and websites and is now the second largest social...
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Viral content rarely just happens
OK, I’ll be honest with you. I just wanted a reason to embed this hilarious/ cringe-worthy YouTube video into my blog. Uploaded to YouTube in early December 2013, this video of the Russian Ministry of...
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Personal branding as part of your social media marketing strategy
If you are marketing your business with social media then it is important that you understand personal branding and how it impacts your business. Whether you are a solopreneur, or part of a larger...
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