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This is not how to grow your followers

One of the guys at the office always has cool stuff to show me on Instagram. Yesterday morning he shows me a post he came across with an unusual way to buy followers. Although it seemed harmless...

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These are the reasons I blog regularly

The title of this blog post is both apt and ironic. Ironic because this is the first blog post I’ve published for a month after consistently publishing a new blog post every Thursday for over a year....

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5 important things beginners on Twitter need to know

I’m pretty active on Twitter. I’ve made some amazing contacts and developed some important relationships there. It’s a very serious part of my social media marketing strategy too. I feel pretty...

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5 ways to create exposure for video content

I’m glad that video is part of your digital marketing strategy now. According to research from MarketingSherpa, sites with video content have been found to attract up to three times as many monthly...

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Everything you need to know to set up social media profiles for a business

Most social media sites make it pretty simple to set up a profile or business page. It’s in their best interests to simplify it, as their value goes up with every new user. However it was a bit of a...

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If your brand doesn’t understand social media, social media won’t understand...

I am putting the finishing touches on a university assignment on marketing management and reading Steve McKee’s excellent book ‘Power Branding‘ for reference material. While covering social media and...

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How to use social media collaboration to build your brand

Collaboration is essential for success in business. As King Solomon said: Two people are better off than one, for they can help each other succeed (Ecclesiastes 4:9 NLT). Actually each collaborator...

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Valuable #TwitterTips to help understand how to join the conversation...

Whether you intend to use Twitter for business or personal use it can appear quite daunting at first. It can even seem like another world with it’s own language. Twitter is not a technology, it’s a...

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Social Media Spring Cleaning Ideas [Slideshare]

Social Media Spring Cleaning Ideas   Social media spring cleaning ideas from Matthew Crawford The post Social Media Spring Cleaning Ideas [Slideshare] appeared first on Social Strategies.

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Targeting the ‘Always-on’ connected consumer [Infographic]

When was the last time you had a digital detox? Even if that just means you went on a bushwalk without your phone to take a selfie at the lookout you hiked to? The reason I ask is to help put our...

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